Dec 212011
 

I am dumbfounded when I hear pessimistic people talking about lack of opportunity. There are so many opportunities globally for those that look for them. I think that many people are simply unaware of how much unexplored territory there is “out” there. Many opportunities do not require net new invention.

Here is a little exercise for you if you have a sheet of paper and a pen handy. Can you name 15 of the top 20 largest cities in the world? Don’t skip past this opportunity to exercise your grey matter — moments like this help you grow.

After you have your list of 15 cities, click here and let’s see how you did: Largest Cities in the World

Now, lets talk about the opportunity to take concepts that work well here — to one or more of these cities that you didn’t think of on your list.

Last time I checked, Starbucks has 11,000 or so locations in the USA, but only 4,500 outside the States and only 750 in China. Does Starbucks have a lot of room to grow? Given only two U.S. cities even make the list, I’d say so.  Is there room for a Starbucks-like competitor where Starbucks is not yet a big presence? You betcha!

My example, Starbucks, is far more globalized than most companies and concepts. Many things that work well here have never left our shores. There are thousands of great concepts in the U.S. that have yet to find their way to the four corners of the world. It is not a question of too little opportunity, but rather, how will you make your millions, if you have the goals, planning, willingness to start, will power, and optimism to do so.

I.M. Optimism Man

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