Mar 272012

The world is full of wishful dreamers. They dream of their first book, their first product, their first business, their first million, their tenth million.

Within this vast multitude of dreamers are a minority of people who are both optimistic and action-oriented. These two qualities, more than any others, ignite the engine of achievement. Starting something is far easier to do than finishing a project with gusto. I’ve personally have plenty of experience at starting without finishing. I have outlined nearly a dozen great book ideas but only finished two. I’ve wasted dozens of business ideas without getting nearly all of them to first base, watching others create successful enterprises that I had imagined years earlier. We tend to regret what we did not do, what we did not finish. Finishing is priceless.

Our society rewards those select few who create something real, not just dream about it on a bar napkin. This one of the most  famous bar napkins of all time because it became real.

If you want to succeed more, start less projects — a lot less — but finish everything that you start. Nike made “Just Do It” famous, but I personally like “Just Finish It” better.

“We rate ability in men by what they finish, not by what they attempt”

Before you turn over a new leaf, forgive yourself and forget the past. All of us have started a lot of things that we did not finish in our past. Don’t regret. Learn and move on. Yesterday doesn’t matter. You must believe that you can and will become a finisher. Decide that you are a finisher. When you look in the mirror, you must see a finisher. If you can forgive yourself, you have seen the light.

You must become highly selective. Evaluate every idea and decide against nearly all of them. There are always many more worthy projects than a person can tackle. Opportunities are everywhere.

Less is truly more. The trick is not to start more projects. Don’t multi-task when you are chasing your dream — multi-tasking is over-rated while focusing is under-appreciated.  Refuse to procrastinate — procrastination makes simple tasks much more difficult.  Choose where you will invest your best time carefully — there are only a few hours of high-quality, sharp-mental-state time in each of our days. Get obsessed about finishing whatever you started like your life depends on it.

Plan to overcome. Count on every project requiring more time and effort than you imagined. Then there is pesky Murphy and his unescapable law: whatever can go wrong usually does, in fact, go wrong. You have to plan for things to be difficult. You have to decide to adapt, persist, and overcome. You have to anticipate that you will lose momentum but you must not stop until you finish. Become relentless.

If you have not been finishing in recent years, the trick is to start small. Pick small baby step milestones. Write them down and review them daily. Keep your promises to yourself. Be flexible. Setbacks are not failures but lessons along the road to final success. Your momentum will grow. Pretty soon, your bar napkin might turn one of the most profitable airlines in the world.

Don’t be one of the dreamers… the many who spend their life starting without finishing. Successful people get the job done after the excitement and the novelty have worn off. They get the job done when it is no longer fun. They get the job done when they run into roadblocks. They don’t use excuses. They don’t give up.

A few posts back, I mentioned that the gates of opportunity are often overlooked because three fierce guard dogs scare people away. Those guard dogs are risk, sacrifice, and faith. Perseverance is not easy. You will have to sacrifice to finish projects. You will have to put off things that you want. You will miss events that you will wish to attend. You will have to choose to work long hours and burn the midnight oil to finish what you start. Success only comes before work in the dictionary.

Optimism is the secret ingredient. It is optimism that sparks the successful, the extra energy that helps people get over the hump, even when it looks too difficult to see it through.

Believe in yourself, believe in your ideas, start less, always err to the side of action, always finish what you start, follow the commandments of financial success, and you will be rewarded with an awesome life.

I.M. Optimism Man

PS> Here is a great quote from one of the authors of the bar napkin above. Herb is one of the most optimistic, action-first, business leaders that I have ever met:


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